V-Live Trial Service Provides Video Streaming to FOMA Phones

date: April 25, 2002

NTT DoCoMo announced today the launch of a one-to-many video streaming trial service called V-LiveTM. The service will be provided via the third-generation mobile network and will stream both live and archived video content to FOMA phones and PDAs connected to PHS phones.

Last September, a DoCoMo-led consortium began testing the platform, developing service applications and studying the marketability of the service. With the trial service, both open and closed content will be offered.

Open content will be accessible from May 15, 2002, on the official V-Live content menu and available to all V-Live subscribers. Content will include music, sports highlights, news, animation, tourist information and more.

Closed content will be available exclusively to the customers of content providers or members of corporate users. Examples of this content include English conversation lessons, internal information for employees, security services (observation from a remote location) and investor relations tools. Content providers or corporate users of closed-content systems will be charged a fee for system construction.

The V-Live platform enables video and data content to be transferred in the Real-time Transport Protocol (RTP) and converted into the 3G-324M format for compliance with FOMA video-enabled phones. The platform employs the MPEG4 standard for data encoding and the AMR standard for voice encoding, so providers can offer content both to FOMA phones and various types of PDAs connected to PHS phones.

Content providers and end-users who wish to take part in the V-Live trial service should submit an application to any DoCoMo branch office or MVL Users Center. Applications will be accepted by DoCoMo from April 26 and by DoCoMo's eight regional companies beginning May 15, 2002.

The application form is available (in Japanese only) at any DoCoMo branch office or DoCoMo website. Users can also request the application form to be sent via mail by calling the MVL Users Center at 0120-215-360, Monday to Friday from 10:00-18:00 (closed weekends and holidays). The center will also answer any questions.

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