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First Car with Integrated UMTS Services

date: June 12, 2002

With the first presentation of UMTS services in a moving car, the cooperation partners DaimlerChrysler, Siemens, Sun Microsystems, T-Mobile, Jentro and MBDS/Nice University Sophia Antipolis are celebrating a world premiere in Berlin. In a specially fitted Mercedes-Benz S-Class, the partners demonstrate a comprehensive portfolio of multimedia services which have become possible through the use of the broadband UMTS mobile phone standard. Contents are transferred into the test vehicle at an average transmission rate of 128 kBit/s. UMTS allows a maximum bandwidth in the vehicle of 384 kBit/s, up to six times ISDN speed. The future vision of live video and music downloads, video telephony and an ingenious off-board navigation system, which uses up-to-data cartographic data via UMTS for destination finding, has become reality today.

With the first live operation of UMTS services in the vehicle, the six partners demonstrate the potential of this radio standard. With the corresponding network availability in several years it will help mobile data services make the breakthrough for business applications, mobility services as well as entertainment and information offers with video support. With the future availability of a direct mobile link to company networks, UMTS will be able to establish itself quickly, particularly in the business application area. The experience and test results of the UMTS car premiere underline the innovation leadership of the partners in their respective industry and support them in establishing their UMTS business model and in developing UMTS service offers of the future in line with the market.

DaimlerChrysler equipped the UMTS test vehicle with the appropriate operating units and monitors and the link to the car infrastructure and the specification of the UMTS services. “With the UMTS test vehicle we are creating today the necessary expertise to satisfy the demand of our customers for mobile UMTS services of the future”, said Dr. Hans-Joachim Schöpf, Senior Vice President Development Mercedes-Benz Passenger Cars & smart.

 


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M-Profits: Making Money from 3G Services
ISBN: 0470847751
This book discusses 3G services from the view of what is needed for the service to provide value to the user, what is the value proposition for the user, how will money be made out of delivering the service, and discussions on how revenue sharing propositions might work to benefit content providers and network operators. 3G operators should take note of this highly recommended book.

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