Qualcomm and Teleepoch Enter Into a 3G CDMA Subscriber Unit License Agreement, October 6, 2007

MTN chooses Cambridge Broadband Networks for multi-service wireless network in Rwanda, October 6, 2007

Brazilian government to publish 3G bidding rules soon, October 6, 2007

KTF 3G service suffers from technical problems, October 6, 2007

Argentina’s Personal lunches 3G service in Rosario, October 6, 2007

Russia has it's first 3G network, October 6, 2007

AT&T could drop Alcatel-Lucent as 3G mobile network supplier, October 6, 2007

Enea Extends License Agreement with ZTE for 3G Handsets, October 2, 2007

LG to unveil premium handsets in Brazil, October 2, 2007

KTF 3G subscribers doubled in less than 3 months, October 2, 2007

3G policy in India will be non-uniform, October 2, 2007

- previous news

Seminar for a successful MVNO

June 5, 2006

The Besen Group, an international mobile data industry management consulting practice, announced a new Mobile Virtual Network Operator (MVNO) seminar titled "What does it take to launch a successful MVNO?"

The Besen Group, headquartered in the Washington DC area, with representatives in Paris and Tokyo, offers this targeted training as an on-site seminar to organizations looking to launch a successful MVNO or improve competitive advantage.

"While many MVNOs have entered the mobile market on a 'pure voice play' their offerings are not very different than traditional mobile network operators. As the voice ARPU declines, MVNOs need to execute effective mobile data strategies and innovative ways to differentiate their services to high-margin mobile entertainment, mobile positioning, mobile advertising and mobile commerce services," said Alex Besen, founder of The Besen Group LLC.

"Our MVNO seminar is the most comprehensive seminar of its kind. It will help you stay ahead of your competition and become one of the successful MVNOs in the mobile market. Whether you want to brush up on MVNO fundamentals or get a thorough business overview, we cover both and more."

With this seminar, attendees will learn how to position their company's brand for the mobile market; differentiate their service offering from their competitors; develop a unique MVNO strategy to enter the mobile market; establish retention and loyalty programs for subscribers; and build strategic partnerships and structure revenue sharing arrangements.

The seminar also focuses on how to perform micro-segmentation to track the lifestyles of your target segment, offer a competitive mobile service and select a distinctive distribution channel; create a compelling voice and data centric MVNO business case for venture capitalists and private investors; and evaluate Host Network Operators (HNOs) and Mobile Virtual Network Enablers (MVNEs).

In addition, attendees will also learn different strategies from specific case studies for Host Network Operators (HNOs): Cingular, Sprint, and Verizon; Mobile Virtual Network Enablers (MVNEs): Mportal, Motricity, and Visage Mobile; and Mobile Virtual Network Operators (MVNOs): Ampd Mobile, ESPN Mobile, and Helio.

"Our ultimate goal is to maximize your knowledge and answer all of your MVNO questions. We can also customize the seminar on a needed-basis," Besen said. "This training is convenient, cost-effective and confidential. We deliver it to your team, at your location and at your schedule. It eliminates travel related expenses and increases productivity. In an on-site environment, proprietary and relevant information to your company's business plan can be securely discussed."