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Siemens: MMS, Push-to-Talk and 3G to drive growth in 2004

March 17, 2004

The mobile communication arm of Siemens AG - Siemens mobile for short - views 2004 as "the year mobile data services became available to everyone." "We'll finally be able to use our mobile phones for more applications than merely phone calls and SMS," said Rudi Lamprecht, a member of the Managing Board of Siemens AG and President of Siemens mobile, at CeBIT in Hanover. Three major prerequisites for this will be increasingly satisfied during the course of the year: A "faster" network infrastructure, the convergence of different networks, such as fixed and wireless networks, as well as more intelligent end-user devices that will make the new services available to the mass market.

"Such services as MMS, the ability to send photos from mobile devices, or Push-to-Talk, the ability to use mobile phones like walkie-talkies, and of course the first 3G/UMTS services will be proving themselves this year," said Lamprecht. To support the trend toward mobile services, every mobile phone that Siemens brings to market this year will be MMS-enabled. The company debuted three of them at CeBIT: The M65, the first waterprotected photo-mobile, the C65, the first entry-level photo-mobile to feature a high-resolution color display, and the S65, one of the first megapixel photo-mobiles to be on the market. In addition, Siemens also showed the world's first MMS-enabled fixed-network telephone as well as MMS reception on a television set. The CX65 photo-mobile was shown for the first time as a Push-to-Talk version. To lend greater comfort to phone calls at home, Siemens showcased the world's first device to make internet telephony (Voice over IP) and e-mail possible on a cordless phone.

For the growth market of wireless man-to-machine and machine-to-machine communication, Siemens unveiled the first wireless module at CeBIT to unite the GSM and GPRS mobile communication technologies with GPS satellite localization. Its applications include fleet management, vehicle location, navigation or emergency call services.

Lamprecht expressed his conviction that the sweeping success of mobile communication will be sustained around the globe: "Today, we have 1.3 billion mobile phone users; by 2010, there will be two billion." As an innovation leader, Siemens mobile will be participating in this growth: "Our goal is to continue to grow faster than the market," stressed Lamprecht.

 

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