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Sprint Showcases Next-Generation Game Console at E3 Expo

date: May 24, 2002

E3 Expo - Sprint plans to bring mobile entertainment, valued by casual and core gamers alike, to the next level. The mobility of Sprint's PCS Phones -- the ultimate portable game consoles - combined with the enhanced speeds and graphics of Third-Generation (3G) technology, means gamers will be spending as much time with their phones as they do on their phones, as they grab a little action on the go.

Companies that have entered agreements to provide key cutting-edge 3G game content to Sprint include Sega, THQ, Midway Games, Cybiko, JAMDAT Mobile, nGame and Blue Lava Wireless. Consumers will get a first look at wireless versions of popular games such as Golden Tee Golf, Tetris, Defender, WWE Mobile Madness and Monkey Ball, on Sprint's 3G PCS Phones at the Electronic Entertainment Expo.

"The next evolution of gaming is clearly wireless. With Sprint's 3G wireless network, customers will be moving their PCS Phones from their ears to their eyes as they play the hottest selection of games. It's wireless you can hear and play from Sprint," said Chip Novick, vice president of consumer marketing for Sprint's PCS Division. "Wireless 3G games from Sprint will arm customers with a better interactive gaming experience through 3G-enabled PCS Phones using the Java 2 platform, Micro Edition (J2ME). And by teaming up with leaders in the gaming industry, Sprint is clearly delivering on its promise to provide fun and exciting wireless entertainment to its customers."

For Sprint customers, 3G1X services are planned to launch nationwide this summer. At launch, Sprint expects faster wireless data speeds and enhancements for existing applications and services when using a 3G enabled device. Sprint's 3G technology also establishes a platform for later releases of new and more robust applications as data speeds increase including enhanced games, video and audio clips, enhanced messaging, email with attachments, high-speed Internet browsing and digital imaging. Specifically for games, 3G enables Sprint to move the game experience from the text-based games of today to graphic, full-color brand name games on 3G-enabled PCS Phones that support J2ME.

 


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M-Profits: Making Money from 3G Services
ISBN: 0470847751
This book discusses 3G services from the view of what is needed for the service to provide value to the user, what is the value proposition for the user, how will money be made out of delivering the service, and discussions on how revenue sharing propositions might work to benefit content providers and network operators. 3G operators should take note of this highly recommended book.

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