Qualcomm and Teleepoch
Enter Into a 3G CDMA Subscriber Unit License Agreement, October
6, 2007
MTN chooses Cambridge Broadband
Networks for multi-service wireless network in Rwanda, October 6,
2007
Brazilian government to
publish 3G bidding rules soon, October 6, 2007
KTF 3G service suffers
from technical problems, October 6, 2007
Argentina’s Personal
lunches 3G service in Rosario, October 6, 2007
Russia has it's first 3G
network, October 6, 2007
AT&T could drop Alcatel-Lucent
as 3G mobile network supplier, October 6, 2007
Enea Extends License Agreement
with ZTE for 3G Handsets, October 2, 2007
LG to unveil premium handsets
in Brazil, October 2, 2007
KTF 3G subscribers doubled
in less than 3 months, October 2, 2007
3G policy in India will
be non-uniform, October 2, 2007
- previous news
|
|
3 Sweden targets 20% of users
May 12, 2003
3 Sweden, a start-up telecommunications operator backed by Hong Kong's
Hutchison Whampoa, became the first Swedish carrier to offer 3G services
last week, saying it is targeting the top fifth of the Swedish mobile
subscriber base.
"We know the tariffs here will appeal to about 20% of the people," Chief
Executive Chris Bannister said, which analysts described as aggressive.
3 Sweden, faces a sizable challenge in Sweden, where four of five residents
already has a mobile subscription. In order to succeed, 3 Sweden will
have to lure customers away from the country's three current operators,
Telia , Tele2 Comviq and Vodafone Sweden that also focusses on corporate
and high-end private subscribers.
Analysts said 3 Sweden is off to an aggressive start last week. "These
are pretty low prices," said an analysts and added, though, that despite
the company's talk of video, it is going to have to compete effectively
with the established operators on voice services if it is to be successful.
"That will be the key service for a number of years, if not for the whole
future," he said.
Bannister said company expects to break even, before interest, taxes,
depreciation and amortization, within four to five years. He declined
to predict how quickly 3 Sweden would add subscribers, saying only that
the company expects "thousands" in Sweden by year-end.
3 Sweden began taking orders for handsets last Monday, promising to deliver
them within 31 working days. Around 5,000 people who have expressed interest
will get handsets over the next few weeks, Bannister said.
|