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Telespree announce Instant Activation Software for CDMA2000 1X Networks
October 16, 2002
Fast Card for Wireless Data Modems
Shown at CTIA Wireless I.T. & Internet
Telespree Communications, the leading developer of activation and
provisioning software for wireless networks, announced the debut
of its instant activation software for CDMA2000 1X networks. Telespree
is initially demonstrating its advanced activation and provisioning
technology - which enables "instant-use wireless" devices - in a
wireless data modem application called Fast Card. In Fast Card,
device activation/provisioning, account set-up, and plan selection
occur via the device itself using a simple device user interface,
eliminating the need for customer care or sales agent assistance.
Telespree Communications will be conducting Fast Card demonstrations
at CTIA Wireless I.T. & Internet 2002, Oct. 16-18 in Las Vegas.
Fast Card is being demonstrated using the Novatel Wireless Merlin
C201ä Wireless PC Card Modem.
"With Fast Card, CDMA 3G modems can be purchased anywhere and used
instantly, without cumbersome activation and set-up processes. The
barriers to wireless 3G adoption are falling," said Gail Redmond,
vice president of marketing for Telespree. "Because this advanced
capability is so easily implemented, mobile operators can quickly
accelerate wireless data adoption rates at much lowered Cost Per
Gross Add (CPGA). Fast Card is just one example of Telespree's ability
to dramatically reduce operator costs while driving increased usage."
The Telespree wireless solution, which consists of Intelligent
Service Manager (ISM) network software and Secure Instant Wireless
Access™ (SIWA™) protocol, is a highly efficient technology that
advances the capabilities and reduces the cost of previous over-the-air
activation and provisioning processes for voice and data devices
onto wireless networks. Telespree's ISM technology gives wireless
carriers the ability to offer immediate use wireless devices, eliminating
customer care or sales agent involvement in device and account activation
and set-up.
With Telespree technology, wireless data modems can be sold at
any mass retail channel. Upon installation, the modem immediately
and securely registers onto a wireless network via standard registration
messaging. The modem is authenticated and assigned a controlled,
encrypted mobile IP session where personal user data is collected
to establish credit and select a service plan. The user inputs personal
and credit information; is offered plans based on his or her credit
and personal needs; makes a plan selection; and receives final approval
along with an account number - all automatically. The ISM then completes
final device activation and programming - and the wireless modem
is instantly active - without complicated programming, 800 numbers
or user hassle.
Today's legacy device activation and provisioning processes, IP-based
Over-The-Air (OTA) or other OTA technologies, either cannot instantly
activate the device or require complex programming steps by the
end user, coached by a retail clerk or a carrier's call center rep.
With Telespree, devices immediately 'bootstrap' activate onto the
carrier's SS7 network when they are powered on or at initial registration.
During this process, the network auto-identifies and authenticates
the device, securely collects user data, and completes activation
and provisioning - without impact to network elements, IT systems
or the device itself. "The key to successfully penetrating new market
segments is for carriers to reduce the cost of activation - current
over-the-air activation technologies will not necessarily achieve
this goal and may in fact add to the costs," said Iain Gillott,
principal of iGillottResearch. "Expanding channels and accelerating
new data service and device sales, whether for consumers or enterprises,
can be achieved through advanced activation technologies such as
Telespree's."
According to Morgan-Stanley, enterprise wireless 3G revenues, forecasted
at $2.7 billion by 2005, will be primarily driven by corporate email
and personal information management (e.g. calendars, scheduling,
contact management) accessed on non-phone devices such as PDAs and
laptop computers. "Heavy data users, the early adopters for mobile
data, expect a simple get-started experience equivalent to what
they enjoy today in traditional IP," said Gillott. "Carriers who
understand this will springboard ahead of the competition."
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