3G: Building the Worlds Biggest Machine

October 8, 2003

Another White Paper from The 3G Portal was issued this week. Titled "3G: Building the Worlds Biggest Machine", it provides an assessment of what the introduction of GSM in the nineties can tell us about how to launch 3G services successfully today.

The following summarises the lessons learned from the early GSM days, lessons that can now help drive the worldwide adoption of 3G.

1. The basis for faster global success is co-operation
2. Help outsiders understand the business case better
3. Satisfy subscriber¹s preferences even faster
4. The killer app is probably here now, look harder
5. Manage expectations with realistic promises

(The complete paper is available - as a free download here )
http://www.the3gportal.com/cgi-bin/tracker/track.cgi?num=42

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M-Profits: Making Money from 3G Services
ISBN: 0470847751

This book discusses 3G services from the view of what is needed for the service to provide value to the user, what is the value proposition for the user, how will money be made out of delivering the service, and discussions on how revenue sharing propositions might work to benefit content providers and network operators. 3G operators should take note of this highly recommended book.

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3G: Building the Worlds Biggest Machine

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