Vodafone to offer Reuters video-feed
September 21, 2005 - source: BWCS
UK-based global news agency Reuters says it plans to launch a "high-end" mobile video service to Vodafone customers. The new offering will be the London-based company's first straight-to-consumer mobile service and will provide streaming news videos to 3G subscribers.
Vodafone says it will charge subscribers £3 a month to have the news feed on their handsets. The customers will receive regular updates from key financial markets around the world, as well as clips from the big news stories of the day. They will be offered a minimum of 20 different videos a day, including market reports from London, New York, Singapore, Tokyo and Frankfurt. Vodafone said that their paying 3G subscribers will be able to access the service via an existing Business News option on the handset menus.
According to Alisa Bowen, head of Reuters.co.uk, "The growth in downloads of video from our Websites, where over one million clips are viewed each month, made it clear just how popular video news has become. It was an obvious next step to make this available on mobile devices, combining it with the existing financial data and text services to offer a truly multimedia experience."
Reuters plans to make a number of other new mobile services available in the near future as part of its strategy to make more of its news and information directly available to consumers.
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